One thing at a time

Purpose & Brand Platform

Diagnostic

We listen to the greatest diversity of points of view upstream,
so that everyone is mobilized through downstream implementation

Strategy

We carry out a complete and synthetic analysis for you.
Then we define with you the main lines of the strategy.

Implementation

We create simple, clear and precise decks to involve your whole company.
We recommend and then supervise the talents who will carry out the execution.

Deliverables

4C diagnosis
Purpose strategy
Brand platform
Manifesto
Diffusion synthesis
Training sessions
Service provider recommendation

Deadlines

4 to 6 weeks

Corporate Culture Alignment

Diagnostic

We take the time to understand your current corporate culture and what can slow or facilitate change.

Strategy

We define with you the target culture according to your ambitions and we ensure that it aligns with your brand.

Implementation

We form multidisciplinary pilot groups with your employees to help them appropriate the target culture, by working on its concrete implications.

Deliverables

Company Culture Diagnosis
Target Culture Recommendation
Synthesis of co-constructed ideas
Dissemination plan

Deadlines

3 to 6 weeks

Launch New Offer

Diagnostic

We assess the opportunities to capitalize on and the pitfalls to avoid, drawing inspiration from emerging offers from nearby markets.

Strategy

We optimize with you the positioning of the offer throughout the design phase, to gain consistency and accuracy.

Implementation

We help you reconcile agility and clarity in implementation and support the selection and strategic monitoring of your creative providers.

Deliverables

Positioning
Launch plan
Identification of key creative providers
Strategic supervision

Deadlines

5 to 8 weeks

Scenarios mapping

Diagnostic

We identify the variables in your environment that can have the most impact on your business in the short and medium term.

Strategy

We build scenarios with you based on these variables, and identify the consequences on your offer.

Implementation

We help you transform these scenarios into concrete innovation projects in partnership with your teams.

Deliverables

For each scenario:
Reasons to Believe
Plausible consequences
Key opportunities
Emergencies to manage

Deadlines

2 to 3 weeks

Brand reboot

Diagnostic

We assess from the perspective of 4Cs (Client, Company, Competition, Culture), what has and could change for your brand and your offer.

Strategy

We draw immediate operational recommendations (Flex, Fix, Freeze, Find Out).

Implementation

We support your teams in the rapid implementation of the recommended changes, helping them to understand the new challenges.

Deliverables

Impact diagnosis
Immediate optimization solutions
Definition of priority projects

Deadlines

1 week (excluding implementation)

Germs & Steel

Diagnostic

We assess the strengths, weaknesses and unsuspected resources of your business that the crisis has revealed.

Strategy

We bring out the best that the crisis has brought out in your organization to make it last.

Implementation

We support your teams in implementing the recommended changes.

Deliverables

Company culture diagnosis
Optimization recommendations (Change / Communicate / Affirm)

Deadlines

2 to 3 weeks (excluding implementation)

In-house agency

Diagnostic

We assess your strategic and creative needs and identify your priorities to build the team you really need.

Strategy

We identify the best talents to meet your expectations by giving you all the cards to finalize your casting yourself.

Implementation

We train them and provide long-term strategic monitoring in SaaS (Strategy as a Service) mode.

Deliverables

Identification de talents
Strategy as a Service